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Web Design & Optimisation: Turn Visitors Into Customers

  • Aug 15, 2025
  • 1 min read

A website is often the first point of contact for potential customers. Stanford University research found that 75% of users judge a company’s credibility based on website design, while Forrester reports that investing in UX design can yield up to 400% ROI.



For instance, Malmaison Hotels redesigned their UK website with a focus on UX, mobile optimisation, and integrated AI insights.


Post-redesign, they experienced a 32% increase in online bookings and improved user satisfaction scores, proving the tangible benefits of a well-optimised digital presence.


From Liverpool to London, a website isn’t just an online brochure — it’s a revenue-driving asset that builds trust, improves conversions, and supports growth.

 
 
 

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